Gino's Collision Center storefront in Rowley, MA
Rated 5.0 on Google·Rowley, MA

Automotive repair done right, for over 40 years.

One of the North Shore's most-trusted body shops for four decades — now offering complete automotive care. The same craftsmanship behind our collision repair and factory-quality refinishing now covers everyday mechanical service, on every make and model.

Just been in an accident?

You do not have to figure out every next step alone.

Take care of immediate safety first. When you are ready, call us. We can help you understand the repair process, coordinate towing when needed, and work through the insurance steps with you.

You do not need an insurance claim number, an estimate, or all the details before contacting Gino's.

  1. 01

    Make sure everyone is safe

    Move to a safe place if you can. If anyone is injured, traffic is blocked, or the scene is dangerous, call 911 first.

  2. 02

    Document the basics

    Take photos of the vehicles and scene, exchange contact and insurance information, and save any police report details you receive.

  3. 03

    Call Gino's

    Tell us where the vehicle is and whether it can be driven safely. You do not need a claim number or every answer before you call.

  4. 04

    Arrange towing if needed

    Do not drive a vehicle that may be unsafe. We can help coordinate towing to our Rowley shop and explain what happens next.

Same-day appointments · same-day repair starts

Nobody wants accident repair on the calendar. We can get started when you need us.

Gino's offers same-day appointments and can begin the repair process the day your vehicle arrives—without making you wait days or weeks just to get started. Already have an insurance estimate? Email it to us, choose a convenient drop-off time, and we'll review it right away. Differences between an initial insurer estimate and the complete repair plan are common, and our appraisal staff works through complex repairs with insurance carriers every day.

Three ways we keep you on the road

Whether you've been in an accident, need routine service, or are stranded roadside, Gino's has you covered under one roof.

Technician repairing a dented fender inside Gino's Collision Center repair bay

After an accident

Collision Repair

From structural damage and radar- or camera-equipped vehicles to specialty factory paint colors, we restore your vehicle carefully and explain each insurance and repair step.

  • Auto body & frame repair
  • Precision radar & camera calibration
  • Specialty paint mixed in house
  • Factory-spec upgraded color matching
  • Insurance claim assistance
  • Rental coordination
Flatbed tow truck loading a vehicle on a New England residential street

When you're stuck

Towing & Roadside

Broken down or just been in an accident? Call us and explain where you are. We can help coordinate local towing directly to our Rowley shop and tell you what happens next.

Inside Gino's Collision Center repair facility

We help nice people with their cars and trucks.

For over 40 years, Gino's Collision Center has been the trusted choice for auto repair and maintenance in Rowley, MA. Our experienced team offers expert collision repair, mechanical services, and customer-first care for every vehicle. We're proud to pair advanced technology with skilled craftsmanship — and to back it with the honest, community-focused values that built our reputation.

40+
Years in business
All
Makes & models
100%
Family owned
Schedule Your Visit

Collision Repair Process

A clear, low-stress collision repair process

After an accident, the repair timeline includes damage assessment, insurance coordination, parts, body work, refinishing, assembly, and final checks. From the first estimate through pickup, our team keeps you informed and explains any timing changes along the way.

Typical collision-repair timelines · updates throughout

7–10
Business days · typical repairs
3–5
Business days · minor repairs
1

Initial Planning Phase

Decide whether to use insurance or self-pay — our team answers any questions to help you choose. An appraiser inspects the damage and prepares the initial estimate. We collect your contact details and authorization, then schedule drop-off. Towing is available if you can't drive your car after the accident.

2

Body Repairs Phase

Approved parts are ordered, then our technicians remove damaged components and identify any hidden damage. We send regular text and email updates as work progresses, including prompt notice when parts availability or an insurance approval affects the timeline.

3

Prep & Painting Phase

The repaired area is cleaned, sanded, and prepared for painting. Your vehicle receives both color and clear coats to fully restore its finish.

4

Assembly & Delivery Phase

After painting, your vehicle returns for final assembly, a road test, and a thorough quality check. It is cleaned and readied for delivery, then we review the completed repair with you at pickup and address any remaining questions.

Technician working under the hood of a vehicle

All makes & models

We service every brand on the road

Whether it gets you to work, carries your family, supports your business, or is simply a vehicle you love, it matters here. From Honda, Toyota, Subaru, Ford, and Chevrolet to BMW, Audi, Lexus, Volvo, Mercedes, and more, Gino's services nearly every make and model.

  • Free written estimates
  • All insurance claims welcome
  • We tell you exactly what your vehicle needs
View All Vehicle Makes

Local & trusted

Proudly serving the North Shore

Based in Rowley, MA, we're the neighborhood automotive repair shop for drivers across the North Shore — same craftsmanship, same friendly service, no matter which town you call home.

  • Rowley
  • Ipswich
  • Newbury
  • Newburyport
  • Georgetown
  • Topsfield
  • Boxford
  • Hamilton
  • Wenham
  • Beverly
  • Danvers
  • Middleton
  • Salisbury
  • Amesbury
  • Groveland
  • West Newbury
  • Essex
  • Peabody
  • Salem
  • Haverhill
  • Merrimac

Why North Shore drivers choose Gino's

Customers consistently mention friendly, professional service, clear updates, low-stress insurance help, and repairs that leave their vehicles looking like new.

"Great experience going to Gino's after an accident. They communicated daily with me for updates…"
Susanne Phillips
"Everyone here was super helpful. Very low-stress experience."
Eva Rinaldi
"Great service and staff. Very knowledgeable and helpful. They are the only place I trust bringing my vehicle…"
Matt Caputo
"Amazing service! They were able to take my car in same day after a garage door closed on the hood…"
Karolyn Hartman

Google & CarWise Reviews

See what local drivers say

Read customer feedback on Google or explore CarWise-certified reviews from drivers whose vehicles we've repaired.

Core values that drive our service

Built on more than four decades of trust

Integrity & Honesty

Transparent communication, fair pricing, and doing the right thing for our customers every time.

Quality Craftsmanship

Our technicians take pride in precise, reliable repairs using advanced technology and proven techniques.

Customer-Focused Service

We put customers first — a stress-free experience and personalized attention for every vehicle.

Continuous Improvement

We invest in ongoing education and the latest equipment to stay at the forefront of auto repair.

Community Engagement

As a family business, we value long-term relationships and give back to the Rowley community.

Experience the difference

Bring your vehicle to a shop that treats it like its own.

Schedule Appointment

Clear help with the insurance process

From claim details and repair approvals to supplemental damage and rental-car coordination, our team helps you understand each step and keeps you informed when timing changes.

The insurance companies shown below are examples, not a complete list. Don't see yours? Call us and we'll help you understand the next steps.

Clear answers when you need them

Accident, repair, and insurance questions

It is normal to have questions after an accident. These are the ones we hear most, and you can always call us if you are unsure what to do next.

  • Make sure everyone is safe and call 911 if anyone is injured or the scene is dangerous. If you can do so safely, photograph the vehicles and scene, exchange contact and insurance information, and then call Gino's. You do not need to have a claim number or every detail figured out before contacting us.